For many business owners, attending festivals, fairs and shows as a vendor is an important way to generate sales and grow a customer base. However the impacts of COVID-19 made vending at these large-scale events difficult or impossible. Luckily, a number of shows are starting to return in 2021 and are beginning to offer vending opportunities again. How prepared are you to return face-to-face? Do you have a plan of how to best let your festival and fair customers know you are returning and ready to sell? During this hour, we will outline a strategy of how to use all of digital marketing tools for promoting when and where you will be, share a checklist for making sure you are prepared for safe face-to-face vending and sharing tips for returning stronger in 2021/2022.
July 14th 9-10AM
Advanced Registration Required
About the Presenter
For over two decades, Ms. Lani Lott, President of L. L. Consulting, has conducted training events, webinars and provided business advising for numerous SBDC’s across Northern and Central California addressing both operational and marketing issues such as e-commerce, social commerce, virtual networking, digital marketing, social media, business planning, market research, customer service, hospitality and tourism sector needs, retail management, assessing capitol and funding needs.